Ask for the real thing
Always buy the one and only Sundaville®, which is the #1 mandevilla on the market. The official Sundaville® brand labels are specially designed labels to tell the total story of the Sundaville® brand and its special characteristics.
These days consumers want more! They want a special design, more background information, more feeling (experience) with the product and most important, help to create a sea of flowers in their garden and a long-lasting life for its money. All the above things add extra value to the plant (brand), and will be achieved by using official brand labels. By using the branded labels, plants are visible and recognizable on store floors. They give more information and tell a clearer story about the good and different characteristics of the species in comparison to its competitor. By doing this, consumers will come back to the store and hopefully re-buy the same brand, our brand! As a result, more plants are sold and everybody in the (supply) chain will benefit.
Eco friendly labels
To emphasize the premium standard of Sundaville®, special labels where designed. The labels have a natural look & feel and are 100% biodegradable, what makes them sustainable and environmental friendly. An important precedent, that perfectly suits the high quality that Sundaville® stands for.
Why We Do It
We will not keep these Sundaville® designs and information to ourselves. Instead, we want to share them with all our partners, so that our customers (licensees, growers, garden centers, etc.) can profit equally. The goal is not only to sell more plants but also to keep costs low, make a better and more reliable impression on the end consumer and stay ahead of the competition.
What's on the label
1. Registered trademark
Sundaville® is a brand and registered trademark of hybrids from mandevilla, bred by the Japanese breeder Suntory Flowers Ltd.
2. Variety name
“Cream Pink” is the variety name of the plant. Most of the time this name refers to the colour of the flowers.
3. Varietal denomination
“Sunparapibra” is the unique breed name of the variety.
4. Legal text
The legal text states that the trademark and the plant variety rights belong to Suntory Flowers Ltd, together with its distributor for Europe, MNP / Suntory.
These icons help you with taking care of your plant, so you know exactly how to keep your plant happy!
6. Plant passport
Did you know…That plants have a passport? Since the 14th of December 2019, it is obligatory to add a so-called ‘plant passport’ to the labels. The passport shows its heritage and makes the product traceable to the grower.
The possibilities with Sundaville® varieties are endless. Differentiation is what makes Sundaville® so unique. Due to its special and strong habits, the huge collection in colours and varieties.
This wide range of application possibilities has a lot of advantages for everyone in the supply chain. To differentiate from their fellow growers, some would like to have their own labels with their own (corporate) identity. That’s why you see so many different labels on the plants these days with the Sunfdaville® logo, but the quality remains the same. It means there is some healthy competition is going on to get you the best quality and the most different kind of plants and colour available. Look below for the most common labels you will find at your retailer or florist in your area.